Almost every advice article I read about fitness makes a big point about fat loss and fat-burning. Perhaps that is what readers are interested in, given that so many people in the Western world are over-nourished but wish to look better and to be lighter on their feet if they can do it easily.
Fitness training is about strength, agility, athleticism, endurance, speed, power. Good things like that. I am a strong believer in maintaining maximum functionality with a fitness program, but mixed and balanced exercises (ie calisthenics, weights, and some cardio) done at a rational level (5-6 hrs/wk, not including walking, sports, hiking, etc) will likely have no effect on your body fat. That's not why you do it.
As the guy in this article notes (and as I have noticed countless times), after a year or two of nothing but daily cardio machines, running, or swimming, most people in the gym are just as pudgy as when they began. Sometimes more. Just putting in their time but ignoring their food intake and their exercise intensity.
To get rid of body fat, you must manage your daily nutrition. Do not rely on exercise or cardio, especially "long, slow cardio" to do it. It will not. (In fact, an excess of cardio exercise, anaerobic or aerobic, might be a bad idea for many people, if not a waste of time.)
Fitness and nutrition are separate but somewhat overlapping topics.