We are a commune of inquiring, skeptical, politically centrist, capitalist, anglophile, traditionalist New England Yankee humans, humanoids, and animals with many interests beyond and above politics. Each of us has had a high-school education (or GED), but all had ADD so didn't pay attention very well, especially the dogs. Each one of us does "try my best to be just like I am," and none of us enjoys working for others, including for Maggie, from whom we receive neither a nickel nor a dime. Freedom from nags, cranks, government, do-gooders, control-freaks and idiots is all that we ask for.
A behavioral approach to economics is valuable for two reasons. First, it pokes a sharp stick into the eye of the Chicago School, which even today models economic actors as entirely rational. It kick-starts the replacement of simplifying abstractness from economic models with more realistic models. Second, it provides new tools for investors to dope out markets and make money and preserve wealth.
I can see where behavioral economics would be useful to those concerned with anticipating, detecting and thwarting fraud, bu think that can best be provided by the private sector, and cringe at the idea of government using behavioral economics to manage markets.
And, then there is Circular Economy--the new 'Big Deal'.
However, after 30 years of untrained women, who are unfamiliar with the ideas of rational thinking, logic, science, etc., putting forth the genius idea that: "it's my turn--i am woman hear me roar--you do the work and I'll collect the checks, distribute the money, and you can call me leader-we'll call it collaboration! I now find I am adverse to almost anything with the word collaborate used to describe it !