We are a commune of inquiring, skeptical, politically centrist, capitalist, anglophile, traditionalist New England Yankee humans, humanoids, and animals with many interests beyond and above politics. Each of us has had a high-school education (or GED), but all had ADD so didn't pay attention very well, especially the dogs. Each one of us does "try my best to be just like I am," and none of us enjoys working for others, including for Maggie, from whom we receive neither a nickel nor a dime. Freedom from nags, cranks, government, do-gooders, control-freaks and idiots is all that we ask for.
I like McDonalds. I was sooooo happy when they started serving breakfast menu all day long. My go to lunch is a sausage egg McMuffin. I defy you to prove there is something wrong or unhealthy about this item. Is it the egg, the meat, the cheese (cheese product) the bread? What? It's just food and all things considered it's pretty good for you. While someone else might choose the kale and tofu I remain unconvinced that meat and eggs are "bad".
McDonald's, under great pressure from society and the press, failed to recall that they are a glorified bunch of hamburger stands, and not health health food stores. They should have stuck to their core valUes. After all, not all change is good.
McDonalds has been very successful here in Germany and France despite a slow start. We even have McCafe in some of them which is a little premium coffee shop (like a little Starbucks).
The quality of the food is excellent and while many Germans complain about American fast food being bad for you, trust me; you don't a bratwurst or currywurst when you realize how much fat is in those things.
We also have KFC and Burger King. Now if we could just get a Taco Bell over here we'd be VERY happy.
Karl Horst (Germany)
I think McDonald's problems are twofold.
Their biggest problem is/was caving to criticism from fringe groups, undoubtedly a minuscule percentage of their market, to keep them quiet. They traded tasty food for 'healthy' food that no one wanted to eat.
Their second problem is wanting to be all things to all people. I don't believe any restaurant can be that. The tastes of the population at large are just too big.
Contrast that with the In and Out burger chain in California. They seem to do very well serving only hamburger variations, french fries and soft drinks.
Concentrate on what you are good at and ignore the rest, but McDonald's couldn't do that.